What Platform Should You Develop Mobile Apps For in this Fast-Evolving Market?

What platform should you develop for?

The market was once straight-forward with BlackBerry, Apple and Android filling up the space.

Today while Apple and Android account for 85 percent of the mobile market, recent surveys have shown demand for Windows and BlackBerry is all but dead. Companies no longer have the luxury of developing for a single platform if they want to remain relevant in the mobile world.

In the early days of mobile-app development, people might still remember BREW, Symbian and Java ME, but with the advent of smartphones, the choices started to simplify: If you were targeting enterprise business users, you developed for BlackBerry; if you were developing for any other user, you developed for iOS. Then Android entered the picture, and now Windows has started to show its head.

Andy Hilliard

As CEO, Andy leads and advocates for the globalization and collaboration of great software teams with companies in search of talent, innovation and a globally-distributed extension of their engineering function and culture. Andy founded the ground-breaking nearshore software development services company, Isthmus Costa Rica. He began his global software services career as a division manager at Cognizant during their early formative years.