Integrating an outsourced team for seamless resourcing capacity with no limits to growth.
FIND A PARTNER SUCCESS STORY
AdRoll is a leading performance advertising platform with over 500,000 active advertisers worldwide.
AdRoll provides reach across the largest display inventory sources, including Google AdX and Facebook Exchange. Its Growth Marketing Platform centralizes essential marketing and advertising activities into one tool. By unifying data, channels, and measurement, AdRoll makes it easier to deliver relevant digital messaging to customers, helping companies to grow and compete.
Accelerance Partner Location
Partner Developers Engaged
Partner Technologies & Services
NEEDS & CHALLENGES
They sought a Latin American team that would fit well with their culture and workday timing for a long-term partnership. The partner firm would need a talent pool deep enough to grow with AdRoll's business. Lacking prior outsourcing experience, AdRoll also wanted an advisor to help coach, launch and manage the team as it ramped up to meet development goals.
- The partner became embedded into their team culture and was able to interpret necessary goals and fill seats as needed.
- The partner’s certified skill sets and agile development approach allowed for a full cycle of software development in a time-saving, collaborative and effective approach.
- The US/Argentina time zone overlap allowed for more real-time synchronous team interaction.
- Accelerance provided an outsourced team that was a seamless extension of AdRoll with fully collaborative and flexible development.
- The perfect-fit team grew from 5 developers to over 40 in just the first year, giving the required resources to build out software products and features to plans.
- The improvement in AdRoll’s software development process completely elevated and transformed their product experience.
The Accelerance partner selection process was a dream: efficient, fast, focused. We couldn't have been more satisfied with the experience and felt no pressure, allowing us to evaluate these potential partners and make a selection at our own pace. Our partner is amazing to work with — technically sharp, self-directed and creative. We would use Accelerance again in a heartbeat.
Executive Vice President of Engineering | AdRoll
TO BE CONTINUED...
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